The theme of the year 2011 for RSPL is ‘CUSTOMER FOCUS’. These pages of calendar provide new focused RSPL towards serving its customer.

The focus is also brought is as RSPL will serve towards Niche Market for special grades of steel that customers finds difficult to procure from market. It is the aim of RSPL to provide uninterrupted supply of special grade steel to its customers.

"A customer is the most important visitor on our premises. he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so."